Norm Weir, Aerospace, Defence & Security

Norm AAG-13

Norman (Norm) Weir

Norman (Norm) Weir is the Senior Advisor for AAG’s Aerospace, Defence and Security practice based in Ottawa, Canada. His professional security and trade expertise is obtained from both military and civilian officer service with the Government of Canada including seven-years as a diplomatic attaché in Washington, DC. He also served a three-year tour of duty as a Canadian Forces Exchange Officer with the United States Navy in a Security and Intelligence environment.

As a strong, collaborative relationship builder, he specializes in combining market and technology insights to develop business strategies in commercial and government markets. His specialty is working with companies looking to export or invest in Canada, the U.S., Asia-Pacific as well as opportunities with NATO and the Gulf Cooperation Council countries. A complementary practice area is helping Canadian companies to register to do business with the U.S. government.

Prior to AAG, Mr. Weir served four years as the Canadian Representative to the U.S./Canada Joint Certification Program at the Defense Logistics Agency in Battle Creek, Michigan. He certified Canadian and U.S. companies for access to controlled unclassified technical data which is frequently required for defence contracts in Canada and the USA. This position necessitated frequent liaison activity with the DoD’s Defense Technology Security Administration whose mission is to oversee the release of U.S. military technology to Canada.

As a Senior Account Executive at the Canadian Commercial Corporation (Canada’s Foreign Military Sales Agency), he briefed foreign ambassadors and military attachés accredited to Canada. These engagements, working in parallel with the Canadian A&D partners, provided the opportunity to explain how Canadian technology can solve their countries respective A&D and security needs.

As a Canadian member of the U.S./Canada Armaments Cooperation Management Committee he helped to address mutual defence industrial base issues with DoD’s Acquisition, Technology and Logistics representatives. He also participated in several symposia such as ComDef, the Navy League of the United States, Association of the United States Army Annual Meetings and Canada’s global defence and security trade show CANSEC.

With more than 30 years of professional experience, his work has covered business development, growth strategy, public procurement, global strategic sourcing and business partnering. Additionally, he assisted and resolved the many nuances associated with Industrial Security, Controlled Goods and Export Control activities that impact Canadian and foreign companies.

Helping companies to add value in the marketplace remains his number one priority.

Practice Areas

Doing Business in Canada and the U.S.

Doing Business in Asia-Pacific

Doing Business with Gulf Cooperation Countries

Doing business with NATO Countries

Market Entry Strategy & Implementation

Market Research

Industrial Security

Controlled Goods

Export Controls


Post-Master’s Certificate – Telecommunications and Information Systems, John Hopkins University

Master of Science in Special Studies – Telecommunications Policy, George Washington University

Bachelor of Science, Mathematics and Physics With Distinction, Royal Military College of Canada

Completed the Certified Advanced Technology Manager (CATM) program by the Canadian Advanced Technology Alliance

Completed the Nuclear Hardening Course at the Royal Military College of Science, Shrivenham

Completed the Certified International Trade Professional program by the Forum for International Trade Training